Pune manufacturers: dealer portals beat marketing sites — here's the Tally-to-cloud-ERP build
Why Chakan and Pimpri-Chinchwad SMEs are over-investing in brochure sites while their dealers still phone for stock.
Pune manufacturers spend on marketing sites that don't move revenue while their dealers — the actual buyers — still phone reps for stock and price lists. The lever is a Tally-integrated dealer login with WhatsApp order updates.
“Drive through Chakan or Pimpri on a Tuesday and you'll see the same scene at every ₹50–₹200Cr manufacturer: an HR head answering brochure-site enquiries that don't convert, while t…”
- 01The misallocation
- 02What a Pune dealer portal needs to ship
- 03Why the parallel-run with Tally matters
- 04Pune-specific compliance — do this right