D2C revenue systems for Indian Shopify & WooCommerce brands

Almost never on day one. 90% of the conversion lift comes from CRO + recovery + lifecycle, all of which work on standard Shopify. Plus is worth it once you're past ₹3Cr GMV and need the script editor / checkout customization. Headless is for teams who've outgrown Shopify's templating — we ship headless on Hydrogen + Next.js, but only when the storefront's complexity actually demands it. We'd rather double your revenue on standard Shopify than bill you for a replatform you don't need.

From 0.6–0.9% to 1.5–2.5% on mobile within 60–90 days for most brands we work with. The exact number depends on your starting category, AOV, and traffic mix. We don't promise specific numbers up front — we run a paid CRO audit, project an uplift range, and rebuild against that target. We'd rather under-promise and ship.

When a user abandons checkout, we trigger a WhatsApp message via the Business API (through Gupshup, AiSensy, WATI, or whichever provider you're already on) within 60–90 seconds. The message is templated per category, includes the cart link, and offers a soft incentive. First-touch recovery is typically 15–25%, with a follow-up at 3 hours and 24 hours pushing total recovery to 22–35%. All flows are CAPI-tracked so attribution is clean.

Yes for all of those. Our subscription + replenishment work shines in re-orderable categories (skincare, supplements, F&B, pet). For non-replenishment categories (fragrance, electronics, fashion), the LTV play shifts to lifecycle + post-purchase upsell instead. We tune the playbook to the category in the discovery phase.

First indexable wins inside 60 days, meaningful traffic at 4 months, 30–50% GMV contribution at 6 months for most brands. SEO is the slowest channel to start and the cheapest channel to scale. We pair it with CRO + lifecycle so revenue lifts in the first 60 days while SEO compounds in the background.

Yes — all three plus the Indian wallet stack (Paytm, PhonePe, Amazon Pay), UPI on intent + collect, and BNPL via Simpl, LazyPay, ZestMoney. COD is configured with weight + pin-code validation so RTO-prone orders get auto-converted to prepaid.

Yes. The most common shape is — we own CRO + lifecycle + SEO; your existing performance agency continues running Meta and Google. We instrument everything via GA4 + server-side CAPI so attribution stays honest across all teams.

Discovery: ₹2L–₹3L (1 week). Initial build: ₹8L–₹30L depending on storefront complexity, lifecycle depth, and SEO scope. Ongoing retainer: ₹50K–₹2L/month for active CRO experiments + content + automation maintenance. Most brands break even inside 90–120 days from the conversion lift alone.