Discovery week
Map the funnel end-to-end. Identify the top 3 revenue leaks. Lock the build scope on a fixed price.
Trader-floor walkthrough in week 1 — buyer pattern observation matters here. Callback-now CTA architecture scoped.
Bengali-language ops desk · bi-weekly BBD Bagh / Park Street trader-floor visits during the build window.
Bengali-language ops desk · bi-weekly BBD Bagh / Park Street trader-floor visits during the build window.
The same 4-phase shape every Kolkata engagement follows. Each phase ships defined artefacts so the founder always knows what comes next and what just got delivered.
Map the funnel end-to-end. Identify the top 3 revenue leaks. Lock the build scope on a fixed price.
Trader-floor walkthrough in week 1 — buyer pattern observation matters here. Callback-now CTA architecture scoped.
Wireframe + content architecture + integration map. Founder signs off before any code is written.
Click-to-call + WhatsApp opt-in design over email forms — primary conversion path.
Ship in 2-week sprints. Friday demo every week. Final 2 weeks are go-live + parallel-run.
Callback-now funnel + skill-based routing ship first (3–4 weeks). Bilingual confirmation flows + retention layer next.
Tune conversion, ship new flows, monthly metrics review. The build stops being a project and becomes an engine.
Monthly retainer weighted toward conversation-rate compounding and Bengali-language flow tuning.
Each layer below has a Kolkata-specific reason. Stack choices adapt to what local buyers expect, what local payment rails support, and what your team can take ownership of post-handover.
Each layer maps to a real revenue lever. We keep the stack opinionated — every tool earns its place.
10-minute callback promise — daytime SLA enforced; tomorrow-11am evening fallback.
Bengali handoff for Bengali-region buyers · Hindi for Marwari/Sindhi traders.
BBD Bagh traders run their own home-rolled stacks — we adapt.
IIM-C / Jadavpur adjacent — student application + parent UX.
DPA signing at trader-floor pace — not ideal but workable.
We default to async-first. The Friday Loom demo is non-negotiable and is the moment your founder reviews exactly what shipped.
Predictable rhythm with one rule: every Friday demos. Async by default; on-site when the city demands it.
These aren't outcomes from elsewhere transplanted onto Kolkata. They're measured here.
Fixed-price by default. INR + GST. NDAs signed before scope. Milestone-tied payments — no full upfront, no full hold-back.
6 productized revenue systems framed for Kolkata.
We modernised the website + ordering system for a 38-year-old jute textile exporter on Howrah's BT Road.
WhatsApp · phone · 45-minute revenue audit.
Buchen Sie ein kostenloses 30-minütiges Umsatz-Audit. Wir zeigen Ihnen genau, wo Ihr Geschäft leckt — und was es zur Behebung braucht.
45-minute working session. We diagnose the revenue leak live. Free.
“Sie pitchten keine Services. Sie diagnostizierten unser Geschäft und schlugen einen 90-Tage-Plan mit Zahlen vor. Da wussten wir es.”